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Considerations When Designing a Company Logo

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When starting a business, one of the most important considerations to make would be coming up with a brand identity that is memorable. Logos are one of the components that will represent your brand and help the public associate that representation with your business. However, a common mistake that business owners make is simply letting the graphics designer handle everything and not make any input as to how they would like their company logo to be. Read More»

Questions First Timers Ask About Online Printing

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If you are thinking about using an online printing service for the first time, you may have some questions you need answered before you submit your first order. So to ensure that you feel good about the process, here are the answers to some common questions first time users ask about online printing. Do You Send A Proof After One Has Submitted Artwork For Business Cards? – Yes, nearly every online printing company will send you a proof page that is a duplicate of the artwork that will appear on a business card. Read More»

Eco-Friendly Toner Options for Offices Attempting to Go Green

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Your business may have decided to go green and take on a more environmentally conscious viewpoint. With this in mind, things like moving to a paperless office system, cloud storage, and recycling may have been implemented. Unfortunately, one area that tends to be overlooked are printers and, specifically, printer toner options. If you are continuing efforts to create a green working environment, then consider these eco-friendly toner options for your office printers. Read More»

What to Consider When Buying a New Copier for the Office

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When in the market for a new copier for the office, you don’t want price alone to be the determining factor when it comes to your decision. Many offices today demand much more from their copier than the ability to simply make a photocopy, and these machines today are often multi-functional and offer a wide range of features. They also typically need to communicate with your computers and with your internet network in order to perform certain functions. Read More»

How to Use Invoices to Promote Your Printing Business

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As competition becomes stiffer, it is important for every business to find easier ways to get more business from existing clients. This article discusses how you can use the invoices you send to existing clients to get them to buy more printing services from you. Place an Offer Box on Your Invoice Assuming a client made an order for his or her company’s brochures; you delivered the order and are now following it with an invoice so that you can be paid. Read More»

3 Advantages of Hiring a Duplication Service for Your Marketing Materials

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Someone once said that you have to spend money to make money. This couldn’t be truer, especially for small business owners. In order to get your small business noticed, you need to market and advertise. This means having a variety of types of printed materials created that will promote your business to your target market. This is not a one-time thing either. You will need to take advantage of a duplication service to re-print your marketing materials when you run out, unless you have the software and abilities to create your own printed materials. Read More»